year

2020

Client

Free time

Client

Free time

Outcome

Redesign Book Cover

Nice Girls Don't Get The Corner Office

Book Cover
2020

I redesigned the book cover of “Nice Girls Don’t Get The Corner Office”. The whole concept and process of this is written down in the file below.

What is the target audience:

You can probably guess who the target audience it is a guidebook for woman/girls. The book now appears to be very feminine and adult-like; there aren’t a lot of bright or shouting colors making it appear to be very quiet. Although, when I was reading the book, it was definitely not a calm or peaceful book. She writes in a clear and strong manner, so some bold colors would fit very well. 
I mate a 2 moodboard for myself to visualisch the feeling i want to give the book cover. In the first one you see that very feminine side that te book already has. The second is has more vibrend color and and is more crowded. I pondered which moodboard would be the most appropriate. Although I believe the first moodboard would be chosen by the writing because it is more feminine and less edgy. I believe the second moodboard will help create a way more powerful book and better communicate the message of the writer over to the audience.

Sketch:

I made some sketches I think it’s important that there’s a meaning behind the illustration or the text. She covers a lot of topics in her book about how women and men think and why. It’s also how you can change that. The expression “think like a man dress like a woman” is a major theme.

Illustration: 

Now the fun can begin! I started to work out my sketches and Illustrated the brains. Here you can see a screenshot of me in the progress of illustrating the top and bottom off the brain. I use different colors for different layers this helps me to recognize which part I am working on. I also put a picture of a brain next to it so that I can see how I brain it’s put together

Typography:

Here I show you step-by-step how i created the typography.

Color:

Now the illustation and the typography are done, it's time to make the design come to life with some color. I made some different color palettes and tried a lot of colors. At the bottom you see my favorite colors choices but I tried lots of different color palettes (see here next to the text) 

 

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